Last October 10, it was officially announced in a ceremony held at the Conrad Hotel Manila that Milo Philippines will collaborate with the Philippine Southeast Asian Games Organizing Committee (PHISGOC) and other stakeholders as they aim one goal to support the athletes representing the country under one battle cry “Laban Pilipinas”.
Milo, a gold partner
Present in the press conference for the partnership unveiling were Veronica Cruz, vice-president, Nestle Philippines-Milo; Lester P. Castillo, assistant vice-president, Nestle Philippines-Milo; House Speaker Alan Peter Cayetano, Chairman, PHISGOC; Congressman Abraham Tolentino, president, Philippine Olympic Committee; and Ramon Fernandez, commissioner, Philippine Sports Commission (in behalf of PSC Chairman and SEA Games Chef de Mission William “Butch” Ramirez).
They were also joined by national athletes and Milo Sports Program graduates and ambassadors Alyssa Valdez (Milo champion-volleyball), Pauline Lopez (Milo-Philippine Taekwondo Association), and Kiefer Ravena (Milo BEST Center-Basketball).
“As a longtime supporter of Philippine sports, it is with great honor and privilege that Milo comes in as a gold partner for the historic 30th SEA Games,” said Ms. Cruz at the partnership launch.
“As our athletes and local sports communities continue to work hard in the preparation for the SEA Games, we want to help energize the country to cheer them on and let them know that we are all with them in defending our home court, win or lose,” she added.
Discipline, perseverance, and sportsmanship as vital as winning gold medals
“In this significant time for Philippine sports, we must push all our endeavors to its advancement. Milo, who we have tirelessly worked with to promote sports development and values formation at the grassroots level nationwide, has long made valuable contributions to the Filipino sporting community. We are happy to declare our partnership with Milo to strengthen our international foothold in sports and to “Win As One” as we energize a nation of champions. Laban Pilipinas!” Ramirez said.
PSC chairman and the country’s SEA Games chef de mission went on ceremonies to say that Team Pilipinas is really making a hard work since the biennial sporting meet draws closer.
“Heart and dedication will be front and center from our Team Pilipinas delegation,” Ramirez said. “Values such as discipline, perseverance, and sportsmanship speak volumes to an athlete’s character, and I believe these attributions are as vital as to winning gold medals.” He added.
6 weeks to go
The 30th SEA Games will happen from November 30 to December 11 in different parts of the country.
This is considered to be one of the biggest and momentous events to be staged in the Philippines this year, involving 11,000 athletes and officials from the 11 member nations, 9,000 volunteers, 530 events and 56 sports.
The last time the country hosted the SEA Games was in 2005.